This rebranding will form the bedrock on which the two joint venture partners (Mahindra Finance and Ideal Group) will build the vision of making Mahindra Ideal Finance one of the leading licensed finance companies (LFC) in Sri Lanka, the company said in statement.
source https://economictimes.indiatimes.com/industry/banking/finance/ideal-finance-rebranded-as-mahindra-ideal-finance/articleshow/89794485.cms
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