The deal will enable Axis Bank to cater to the financial requirements of the unserved and under-served farmers based in the remote regions of the country. “The Bank will offer a wide range of assets and liability products such as farmer loans, gold loans etc,” the company stated in a press release.
source https://economictimes.indiatimes.com/industry/banking/finance/banking/axis-bank-partners-with-itc-to-offer-rural-lending-products-to-farmers-in-remote-regions/articleshow/98516504.cms
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